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NAV-TV: New Product and Distribution Strategy

NAV-TV: New Product and New Distribution Strategy NAV-TV™ is proud to release of the “MOSTHUR” M.O.S.T. fiber optic head unit replacement module for 2004 to 2009 Porsche Cayenne vehicles with amplified sound systems.

Additionally, an announcement from NAV-TV today confirmed that their distribution strategy has changed. Going forward, their product lineup will no longer be available through any third-party distributors and can only be purchased directly through their in-house sales team.

MTX tells Boody to… SHAKE IT UP!

MTX tells Boody to… SHAKE IT UP! Omaha, NE – Some exciting news out of the Midwest today as SMS Inc. has been announced the new MTX rep for the MINK states. SMS’s Jeff “Boody” Budin will handle MO, IA, NE, KS, and Southern IL.

“MTX owner Lloyd Ivey has always been known as the ‘Godfather’ of the car audio industry”, says Budin “it’s safe to say he just hired ‘Scarface’ and it’s time for the Midwest to ‘Say hello to my little friend.’”

Kenwood Achieves Top Three Marketshare

Kenwood Achieves Top Three Marketshare Long Beach, CA – Kenwood USA Corporation announced very positive results of sell-through performance tracking in the consumer electronics industry.

Summary findings of this tracking shows Kenwood mobile electronics products achieving the #1, #2 or #3 ranking based on revenue for the categories of in-dash CD, amplifier, coaxial speaker, multimedia, and integrated navigation, according to The NPD Group’s retail tracking service for May 2009.

Elettromedia Masters Tour Atlanta – a Huge Hit!

Elettromedia Masters Tour The 5 city Elettromedia Masters Tour kicked off in Atlanta, GA Friday, July 10th. The Embasst Suites ballroom set for the workshops was virtually standing room only.

“We had dealers fly in from North Carolina and several drove 5 to 6 hours to attend this event. Everyone will definitely be going back to their stores with many new ideas,” commented Matt Severaid, Elettromedia USA Director of Marketing.

McKinney Sales Targets 12 Volt Growth

McKinney Sales It’s been a super busy first half of 2009 for Plano, TX based McKinney Sales. Greg McKinney told 12voltnews.com “Its been virtually non-stop since CES. We have been busy with product placement on both sides of our business – home and car.”

Southwest Electronix Expands 12 Volt Presence

Southwest Electronix Expands 12 Volt Presence Dallas, TX – Southwest Electronix, a fixture on the 12 volt scene in the Texas, Oklahoma, Louisiana and Arkansas territory since 1976, has expanded their product line up.

Company VP Rod Ulrich, told 12voltnews.com “Its certainly a busy time around here. Craig and I just got back from the Pioneer Road Show in Long Beach. The Pioneer line up, particularly with the launch of the new nav products, is very strong for ’09. Just prior to the recent Consumer Electronics Expo we added the Cadence line to the 12 volt side of our business. And now, as of July 1st, we were appointed the Rockford Fosgate distributor for the territory.”

7 Elephants' Growing Marketshare

7 Elephants Los Angeles, CA – 7 Elephants is celebrating the company’s 15th anniversary this year.

The company, on a continuing growth path – designs, imports and distributes value driven high performance mobile electronics products for the 12 volt marketplace. The 7 Elephants mobile electronics brands include Konaki, MD Sound, NT Power and Konaki Digital.

Breaking News: InstallerNet to Acquire MERA

InstallerNet MERA


NORTH ANDOVER, MA – InstallerNet, a Boston-based company that coordinates installation of consumer electronics through the largest network of independently owned mobile and home electronics installers in the United States, has offered to acquire the Mobile Enhancement Retailers Association (MERA), a non-profit association of auto electronics specialty retailers. Under the plan, InstallerNet’s more than 2,000 members will become MERA members, and MERA will expand beyond its current specialty retailer focus and invite all retailers of mobile electronics products, accessories and services to join.

Good News from Michigan

Radios, Knobs, Speakers & Things Pontiac, MI Pontiac, MI – Radios, Knobs, Speakers and Things’ (RKST) Annual Tent Sale, held June 13th and 14th, was up 35% over ’08’s event.

In the face of all the bad economic news coming from Michigan, RKST is doing well at retail in Pontiac, MI.

Shawn Morris told 12voltnews.com “We always put the customer first. Customer service builds a strong relationship and keeps customers coming back.”

MECA – Building Business at Retail

MECA MECA Commissioner, Steve Stern, recently completed a very ambitious road trip through 10 states. Stern, based in Nashville, TN, told 12voltnews.com “I really wanted to see first hand what was happening with 12 volt retailers, deliver the MECA message, train judges and work with retailer as they hosted events.” Based on Stern’s trip log activity along the way and post-trip information, he had a very successful trip.