Industry News

Rydeen Offers POP Materials for New BSS1 Blind Spot Safety System

rydeen-pop-1LOS ANGELES, CA (07.17.2017) – Rydeen Mobile Electronics of Torrance, California announces the arrival of new in-store POP for retail dealers purchasing the new BSS1 Blind Spot Safety System. Available now is a counter top display easel as well as a floor standing BSS1 banner for all dealers and distributors who purchase the BSS1 system. Soon to arrive is a retail dealer window display to assist in attracting potential new customers to the store. All of these items are provided at free of charge to support the sales of the BSS1 at the store level.

“These new POP items will be effective in creating in-store consumer awareness of the blind spot safety category and specifically the BSS1 from Rydeen,” stated Mike Northup, Director of Sales and Marketing for Rydeen Mobile.

Click above to enlarge

Click above to enlarge

The BSS1 was introduced at 2017 CES. Northrup continued, “It works much the same as the OEM systems using the microwave radar technology for sensing traffic approaching in adjacent lanes specifically in the driver’s blind spot, it sees what the driver may not see in the side view mirrors.” It comes equipped with LEDs for visual alert and a beeper for audible alert. The GPS antenna is included for increased accuracy of driver alerts by sensing speed.

As an added bonus, the BSS1 gives a cross traffic alert when backing out of a parking space. The BSS1 and the POP is now available from Rydeen Mobile.

MSRP: $599

To become a dealer or to locate distributors, call Rydeen at 877-777-8811 or visit