LAS VEGAS, NV (01.15.16) – DD Audio hosted an invite only Deconstruction Showcase in a Las Vegas residential setting January 6th-9th. As the event’s name suggested DD’s training team was deconstructing things. Team members broke every DD product down to it’s base elements to show dealers what makes DD Audio products so unique in a market where many products appear the same.
Kevin Doyle, Product Developer, commented to 12voltnews.com, “The Deconstruction Showcase was a terrific event that totally met our expectations. We had a steady turnout of dealers each day and they came to absorb information about our products and plans. We also had a very good representation on international customers. Eric Park, our International Sales Manager, spent time with customers from several countries. The Aaron Trimble’s trainings were very well received by all and one dealer actually spent 8 hours at the house learning everything he could about company and product lineup.”
The main goal of the showcase was to educate current and potential dealers as to why DD Audio is one of the world’s leading audio manufacturers. DD Audio Team members from Tech Support, R&D, and Sales were on hand to provide in depth trainings, demonstrations, and to answer any and every question anyone ever had about DD Audio. There were also demo vehicles on-site, including the DD Audio demo van, that gave attendees the chance to hear what some of the newest DD Audio products sound like in real world applications.
“The Deconstruction Showcase allowed the training team to really focus on one-on-one interactions with attendees. DD not only used these interactions for educating the attendees, but to gain valuable feedback from the retailer’s world. There were also open discussions on what future product developments DD dealers will benefit the most from, and what elements will improve dealer profitability when partnering with DD Audio,” stated Diana de Santiago, DD Audio Marketing.
Concluding, Doyle stated, “DD is very excited about the upcoming year. This Deconstruction Showcase provided an opportunity to show potential and current dealers a glimpse of the future of DD Audio. Overall, the show was very successful. The dealers and distributors that attended really enjoyed the trainings and one-on-one interactions. They were very excited about the new products and improvements coming up this year. As a company we learned a lot and will definitely be back next year – bigger and better.”
DD Audio staff members drove the DD Audio demo van, and demo cars, from Oklahoma City to Las Vegas. Straight through it was a hard 16 hour drive.
Visit www.ddaudio.com for more.