Industry News

Specialty Marketing Event Set for Baltimore

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BALTIMORE, MD (07.21.2013) – The Specialty Marketing 2013 Listening and Tech Tour will set up in Baltimore on Tuesday, July 23rd. The hours at the Westin Baltimore Washington Airport hotel are 10AM til 8PM.

“The first three stops on our 2013 Listening and Tech tour have been outstanding. Dealers have commented that they gained a lot of info and are happy they made the shows in Mechanicsville, Fairfield and Greensboro. We anticipate a strong dealer turnout in Baltimore on Tuesday, July 23rd” Lance Diehr, who heads Specialty’s 12volt division, stated to

Highlights at the previous 3 stops have been the hands-on DEI remote starter sessions, Sony’s A/B listening tests with the GS Speaker line and the Mobileye test drives.

Jamie White, Opus Marketing, commented to “The Specialty events are a great way for 12volt dealers in an area to see the latest products from a large number of brands, participate in live demos and network with their peers in the area. The Opus staff looks at this as a tremendous opportunity to prepare dealers to sell more products – at a better profit margin.”

Brands to be represented in Baltimore include DEI, Sony Mobile, XpressKits, Pioneer, JVC Mobile, Arsenal, Mobileye, Arc Audio, PAC, SiriusXM, Atrend, Stinger, Metra, T-Spec, Rosen, HID Lights, Parrot, Rydeen and Audio Control.

logo_specialty-mktgJeff Jones, Specialty Marketing’s sales representative in Upstate New York, related to “The Specialty Listening and Tech Tour will reward all dealers who attend. Many dealers are not traveling to major trade shows. The Baltimore show will be strong and followed by two shows in Upstate New York – Buffalo on August 13th and Syracuse on the 15th. In my memory these will be the first distributor shows in Upstate New York. We encourage dealers to make their plans now to attend.”

Lunch and dinner will be served and dealers who attend will receive a $25 for travel expenses. Raffles for products from DEI, Sony Mobile, Pioneer and JVC, plus free stuff, will keep activities lively.

For more details and to RSVP, call 800-446-9820 x3003 or email

Visit¬†¬†for additional information. Check out “Related Posts” below to view past stories about the 2013 Listening and Tech Tour.