Industry News

Blaupunkt Returns to the US Market

Southhaven, MS (11.28.11) – Blaupunkt is returning to the 12volt marketplace in the US.

“There is definitely a place in the 12volt arena for a quality, performance oriented brand that presents significant profit opportunities for specialty 12volt retailers across the US. Blaupunkt will be positioned as that brand” Dave Prall stated to 12voltnews.com.

Continuing Prall, a veteran with the Blaupunkt brand who has reenlisted, stated “The Blaupunkt product offerings have been broadened. In addition to well positioned head units, speakers, amplifiers and subwoofers Blaupunkt has added products in the Bluetooth handsfree, headphone and earphone categories. 12volt retailers who market the Blaupunkt line can definitely keep their customers totally connected in their vehicle while enjoying superb audio and performance.”

Blaupunkt offers a selection of loaded enclosures.

The Blaupunkt line is going to market dealer direct with a strict no internet sales policy in effect.

A network of veteran manufacturer’s reps is nearly complete.

“End Result had Blaupunkt in our bag for years. Our dealers realized impressive profit margins and excellent customer service. We are excited to reconnect with Blaupunkt” Ed Dalesandro told 12voltnews.com. End Result serves the Western Pennsylvania, Ohio and West Virginia territory.

Blaupunkt is now offering Bluetooth hands free devices.

George Reed, Marketing Professionals, commented to 12voltnews.com “We are very happy to be back onboard with Blaupunkt. Our dealers need a head unit line that offers the potential for a good profit margin, has limited distribution and is not on the internet. Blaupunkt offers that plus strong amps, speakers and subs. We recently travelled with Dave Prall through parts of our territory and the dealer response was very positive – resulting with commitments to bring the Blaupunkt line into inventory.” Marketing Professionals serves the states of Texas, Oklahoma, Arkansas and Louisiana.

For more information about Blaupunkt visit http://www.blaupunkt.de.