AUSTIN, TX (07.26.11) – The Texas Heat Wave, presented by Austin based 12volt retailer Custom Sounds, is in an elite group of very successful, large annual automotive based events in the US.
“2011 marked the 22nd annual Texas Heat Wave. There were right at 2,000 vehicles registered and on site for our various contests and activities. Attendance this year was strong as spectators braved the extremely hot temperatures” event promoter David MacDonald related to 12voltnews.com.
The Texas Heat Wave assembles an exceptionally wide variety of entertainment and elements that appeal to automotive enthusiasts – music of all genres, hot vehicles, hot installations, competitions and of course gorgeous young ladies at every booth.
Custom Sounds’ Mike Cofield told 12voltnews.com on site “This event generates a lot of visibility in the marketplace and surrounding area for our stores. Over the last several years it has produced big sales numbers. Our staff works extra hard to assure success every year. We thank our vendor partners for their support.”
Continuing Cofield stated “This year was pretty special as we were able to introduce the OnStar FMV and Pioneer’s new AppRadio to consumers in the Austin market. For the first time the Rockford Sound Lab was on site and made a large impact with those in our expo. The launch of the iRoc system from Jackson Electronics, an Austin based company, was especially satisfying for us.”
Next stop for the Heat Wave is Corpus Christi. Make your plans now to attend.
For more info please visit http://heatwaveshow.com/.