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Petra to Distribute Pioneer in Texas

Petra Industries Signed As Exclusive Distributor
Of Pioneer Car Electronics Products For Texas Territory

EDMOND, OK (12.06.10) —Petra Industries, the nation’s leading wholesale distributor of consumer electronics, custom installation products, mobile audio/video accessories and appliance connection supplies, today announced a new distribution agreement with Pioneer, becoming their exclusive distributor of Pioneer car electronics products for the state of Texas.

“We are extremely excited about becoming Pioneer’s exclusive Texas distributor, ” said Tate Morgan, Executive Vice President for Petra Industries. “We’ve maximized our opportunity in Oklahoma with Pioneer products and are confident we will do the same in Texas. We’ve actually always served the mobile audio/video market in Texas and look forward to working more closely with Pioneer to provide their well-established, top-selling brand to Texas dealers.”

Petra is located in this 120,000 sq ft facility in Edmond, OK.

Petra’s Pioneer lineup for Texas now features more than 170 products that include navigation receivers, mobile video a/v receivers and in-dash DVD players, CD head units, amplifiers, subwoofers and enclosures, speakers, component speakers, marine audio speakers and a large selection of mobile accessories. Petra is fully stocked with Pioneer’s car electronics lineup and is ready to serve all Texas dealers effective immediately.

"We look forward to working with Pioneer dealers throughout Texas," Tate Morgan.

Petra currently provides 1-day delivery to the majority of Texas dealers. Petra’s future plans are to open a will call/distribution facility that will allow it to serve all Texas car audio/video dealers with next day delivery for orders placed by 6 pm CST.

Pioneer’s Car Electronics Division is known for offering high quality in-car entertainment products for consumers, car audio enthusiasts and sound competitors. While maintaining its strong audio heritage, Pioneer continues to develop technologies in audio, video, navigation and emerging media.

The full line of Pioneer products for Texas dealers is available now and dealers can call 800-443-6975 for more information or to place an order.

For more information visit http://petra.com