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Audio Video Marketing principal Tom Schnell (L) and Parrot’s Christian Coly, pictured in the AVM Dallas facility, will be working together to build Parrot's business in TX, OK, AR and LA

Audio Video Marketing principal Tom Schnell (L) and Parrot’s Christian Coly, pictured in the AVM Dallas facility, will be working together to build Parrot's business in TX, OK, AR and LA

FEATURED INDUSTRY PERSON OF THE DAY

DETROIT, MI – “Parrot is looking forward to CEE 5. We will be working the event with Audio Video Marketing, our newly appointed rep firm in the territory, and have our complete MKi line on display” – Christian Coly, Parrot VP of Sales and Marketing.

Christian Coly has worked with Parrot for 8 years. From '02 till '06 Coly worked in southern Europe, Spain, Italy and North Africa.  Upon arriving in the US Coly, a native of France, was the company's product and training manager.

Christian Coly has worked with Parrot for 8 years. From '02 till '06 Coly worked in southern Europe, Spain, Italy and North Africa. Upon arriving in the US Coly, a native of France, was the company's product and training manager.

Christian continued “At Parrot, we’re happy to see the enthusiasm and interest that our new MKi series has generated, so far. The MKi is a great business opportunity for our partners nationwide because it is the first solution that is specifically ‘Made for iPod’ and it ‘Works with iPhone’.

As a true connectivity provider, Parrot’s MKi series also offers USB, line-in and even a SD card slot with the MKi9200. Featuring text-to-speech and user-independent voice recognition, the MKi series is positioned to be the only hands-free music kit your customers will ever need”.

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FEATURED FIRM OF THE WEEK

Steve Stern presenting a MECA event workshop at the 2008 MERA KNOWLEDGE FEST in Louisville KY.  Stern gives freely of his time to promote the well being of the 12Volt industry.

Steve Stern presenting a MECA event workshop at the 2008 MERA KNOWLEDGE FEST in Louisville KY. Stern gives freely of his time to promote the well being of the 12Volt industry.

NASHVILLE, TN – It’s all about creating excitement and consumer demand. Steve J did it with Apple and the iPod. Steve S is doing it with MECA for the 12volt industry.

Steve Stern is a champion for the “little guy”. He and this author have a lot in common. We want to see the 12volt industry grow and prosper – each in our own way.

For this article Stern told 12voltnews.com “MECA is a lifestyle club. We all enjoy music to begin with and we want the best we can have in our vehicles. More amps and subs generally make everything sound better so we stack and cram as many as we can fit into our budgets and turn it up.” When MECA members, retailers and consumers turn up the volume the cash register rings for the retailer and the fun begins for the MECA competitor. It’s also a big win for the 12volt industry.

Pictured at the recent Spring Break Nationals in Daytona FL are Steve Stern (L) and Rick Washabaugh from Frankfort, KY. Washabaugh is the 2007 and 2008 Finals Best of Show Winner, the most prestigious award presented for overall success in MECA's five audio contests. He is a member of the R&E committee and when not competing he is a 3x certified event director and judge.

Pictured at the recent Spring Break Nationals in Daytona FL are Steve Stern (L) and Rick Washabaugh from Frankfort, KY. Washabaugh is the 2007 and 2008 Finals Best of Show Winner, the most prestigious award presented for overall success in MECA's five audio contests. He is a member of the R&E committee and when not competing he is a 3x certified event director and judge.

MECA is the Mobile Electronics Competition Association. This member driven organization comprised of consumer, retailer and industry members is in its second decade. Stern, known to members as the Commissioner, is in his own right an accomplished musician and songwriter. With the Nashville address Stern’s tastes in music lean to country and bluegrass. “No matter what one’s taste in music it just sounds better on a good system. Working with our retail members is a way consumers and gain knowledge about how everything goes together thus increasing their enjoyment and chances of winning a few trophies if they choose to compete”.

“In our early years of hosting MECA competitions we were lucky to have Ms Alma Gates and her famous Blazer at competitions held at our store in Boaz, AL. MECA events, back then in the day, and still today generate interest in 12volt products and traffic in our store” Bill McDowell of Wild Bills wrote in a testimonial email to 12voltnews.com.

The Team at Wild Bills works closely with local high schools and community groups to promote activities geared to prepare young adults for the life ahead. Marge McDowell said “We are lucky to have a huge parking lot. We hold MECA events in the parking lot and spectators will stop, come in to check out what the crowd is doing, have some great BBQ and see how we can upgrade electronics in their ride.

Cory Bradley, owner of Innovative Car Audio and Video in Evansville, IN went on record to say “Since my involvement with MECA I have noticed a greater demand for system installs that will meet the demands of competition even if the customer doesn’t actually compete. This has added more to my bottom line and has given our store more avenues for revenue.” Bradley continued “I am not only a MECA retail member but a competitor and a judge. I put it this way to my customers, If I build systems that compete and win on the big stage (2 World Champion SQ titles in 2007) then we can meet their needs.”

Members of the DMTC team pictured with the installation in their Ford Mustang ready for the big show.  A big thanks to Memphis Car Audio and the 'commish' at MECA.

Members of the DMTC team pictured with the installation in their Ford Mustang ready for the big show. A big thanks to Memphis Car Audio and the 'commish' at MECA.

Stern and MECA have developed a number of relationships directly with high school and tech schools. One such relationship is with DMTC (Daniel Morgan Tech Center) in Spartanburg, SC. Chris Lipp, on behalf of DMTC emailed 12voltnews.com “We are finally finished with this year’s big install project. It’s all up to the judges now. Thanks again for all your help. We could not have done it without you.”

Joe Zelano, owner of Elite Audio and creator of the Elite Summer Nationals held at the Spartanburg, SC Expo Center said “I’ve been on the show circuit since 1989 and a retailer since 1991. I’ve been around the block with sanctioning bodies. MECA truly understands what the competitors want, and will do what it takes, within reason, to provide a fair and fun place for them to have fun and compete.” MECA will be the exclusive sanctioning body at this year’s Elite Summer Nationals in Spartanburg SC on August 8th.

At CES ’08 Stern promoted the MECA “Event in a Box” package.  This package is a turnkey promotion that is easy for dealers to implement and create store traffic.

At CES ’08 Stern promoted the MECA “Event in a Box” package. This package is a turnkey promotion that is easy for dealers to implement and create store traffic.

Look for MECA at another huge event – Autofest ‘09 in Durant, OK August 1st and 2nd. Rumor has it that Ms Alma Gates will make the trip from Phoenix to Durant as a special guest. Much more on this event sponsored by the Choctaw Casino and Resort will be forthcoming. For more information on this Mega event go to MECA’s website.

MECA is a grassroots organization and nowhere is there a better example than with John Vrooman who is a MECA event coordinator in Virginia, Maryland and North Carolina. Vrooman, whose real job is in R&D for the aerospace company Northrop Grumman, got started as a MECA competitor from his love of music. In his free time Vrooman schedules and coordinates MECA events. “I don’t compete much anymore” Vrooman told 12voltnews.com. “It just seems that would be a level playing field for other competitors.”

2009 will prove to be a very big year for MECA. At www.mecacaraudio.com you can see the organization’s schedule of events and world finals.

For more info email the Commissioner at mecacaraudio@comcast.net

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David Orr at his desk schecking out the CEE 5 Flyer that was mailed to over 6,000 store ftronts in the 4 state area.

David Orr at his desk schecking out the CEE 5 Flyer that was mailed to over 6,000 store ftronts in the 4 state area.

FEATURED INDUSTRY PERSON OF THE DAY – Monday, May 11th

2009cee_124x69“CEE 5 will prove to be the largest Consumer Electronics Expo to date. It’s the second year at the Frisco Convention Center and the Edge Group, the CEE 5 event management firm, has been hard at work with show floor layout and organizing seminar schedules. All of Sunbelt’s vendors and staff members are looking forward to this event. The newest Kenwood marine units will be on display and Sirius XM will have breaking news for dealers.” – David Orr, Sunbelt Distributing/Sunbelt Associate.
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Rod Ulrich, Southwest Electronix Supply Co

Rod Ulrich, Southwest Electronix Supply Co

FEATURED INDUSTRY PERSON OF THE DAY – Tuesday, May 12th

2009cee_124x69“At this year’s Consumer Electronics Expo Southwest Electronix will showcase Pioneer’s latest nav/multimedia units. At that time we will welcome back a Pioneer friend – Richard Ortiz. Cadence Audio is now in our bag and we will display the line and have show specials in place. The latest EGO hands free kits will be on display too.” – Rod Ulrich, Southwest Electronix Supply Co.
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Scott Ringo(R) and Van Black look over a copy of a CEE 5 flier that was mailed to dealers in the 4 states. Electronic Lane Mobile is one of the Dallas area distributors behind the upcoming Consumer Electronics Expo.

Scott Ringo(R) and Van Black look over a copy of a CEE 5 flier that was mailed to dealers in the 4 states. Electronic Lane Mobile is one of the Dallas area distributors behind the upcoming Consumer Electronics Expo.

FEATURED INDUSTRY PERSON OF THE DAY – Wednesday, May 13th



2009cee_124x69“AT&T Cruisecast may prove to be the most exciting 12volt product to hit the market in years. Electronic Lane Mobile is the rep and distributor for this groundbreaking product and we plan a spectacular rollout in Frisco at CEE 5. Morel will intro Genesis amplifiers to Texas, NRG will make exciting announcements, Audison Hertz will be in the house and host trainings and Gary Biggs will there with JBL Infinity.” – Van Black (L) and Scott Ringo, Electronic Lane Mobile

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'This year's CEE event is shaping up to be over the top. See you in Frisco' - Steve Holcombe, PCI

'This year's CEE event is shaping up to be over the top. See you in Frisco' - Steve Holcombe, PCI

FEATURED INDUSTRY PERSON OF THE DAY – Thursday, May 14th



2009cee_124x69“A lot has happened since last year’s Consumer Electronics Expo. One thing is for sure. Last year we proved there was a need for a major show in this part of the country. Fewer dealers are finding time to travel to Las Vegas. Too many days and too expensive, Frisco is within a 5 hour drive of 95% of this territory. A retailer who really wants to can do it in a day – up and back.” – Steve Holcombe, PCI. All of the new Parrot products will be on display at CEE 5. PCI distributes the line and will also focus on the Coustic line the company just picked up to distribute on the 12volt side.

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